Cost-per-thousand impressions (CPM)
CPM stands for cost per thousand impressions. CPM is a very traditional online marketing metric in which companies pay for views of their advertisement. CPM is typically used in campaigns that are designed to be seen by thousands of people.
Source :
1. https://support.google.com/google-ads/answer/6310
2. https://www.bigcommerce.co.uk/ecommerce-answers/what-is-cpm-advertising-what-retailers-need-to-know/
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